Last Updated:July 06, 2025, 18:45 IST
As travel becomes an important part of contemporary life, monsoon is no longer seen as the ‘off-season.’ Travellers are using this season to indulge in mini vacations.
Short trips during monsoon offer affordability and fewer tourists.
The Indian travel industry is undergoing a decisive transformation, and the monsoon season is at the forefront of this. It has become clearer that travellers are no longer equating leisure only with long holidays or summer seasons. Instead, there is a market psychological shift that travel is now regarded as a vital element of contemporary life. Travellers, now, prefer frequent short-haul trips to an extended holiday. This trend is driven by the desire for flexibility, immediacy, and meaningful experiences.
The monsoon season, once regarded as ‘off-season,’ has been redefined. It has become a period to discover India’s most verdant and soulful destinations while connecting with nature, turning mini-cations into more than just a choice but a statement about how the modern Indian Traveller values well-being and purposeful travel.
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Karan Agarwal, Director of Cox & Kings, explains that the reason monsoon travel has picked up is due to the ease of planning. He says, “With improved connectivity, great stay options, and offbeat experiences that are more accessible, planning a short escape no longer feels like a hassle. What’s more is that due to the monsoon, many places attract fewer tourist footfalls. As the footfall is less, the affordability factor with the stay rates is often 15-25% lower than peak season.”
Industry data reflects this shift. Agarwal notes, “This year, bookings for travel between July and September have jumped by over 30% compared to pre-pandemic monsoons, according to industry estimates. Airlines and hotels are reporting strong double-digit growth in demand for domestic destinations, spurred by discounted fares and packages.”
Travellers are now choosing destinations that complement the monsoon’s charm – lush hill stations like Munnar, Coorg, Mahabaleshwar, and Shillong thrive in vibrant green hues, while Udaipur and Jaipur exude a romantic, rain-kissed allure. For beach lovers, quieter shores like Gokarna and Diu offer peaceful getaways, though caution is advised during high tides.
Agarwal adds, “This trend is also driven by India’s younger workforce and reflects on how today’s traveller views leisure. Social media has amplified this shift, with reports showing that about 75% draw inspiration from social media platforms, turning every trip into an opportunity to create and share unique experiences.”
Mini-cations are changing the way we travel: focusing less on duration and more on depth. Prioritising balance, spontaneity, and meaningful moments, these short getaways align perfectly with the monsoon season, offering a refreshing break without the commitment of a long vacation. As travel habits evolve, these quick yet immersive escapes prove that it’s not how long you go, but how deeply you experience it that truly counts.
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Location :Delhi, India, India
First Published:News lifestyle » travel From Off-Season To Opportunity: Why Monsoon Is The New Favourite For Indian Travellers